SEGORBE WANTS TO BE A TOURIST DESTINATION OF CONGRESS
Author: Mary H. Worthy
Segovia has become part of the Convention Bureau of the Interior (CBI) of Castellón; a body set up by the government and the private sector, so cohesive, promotes and organizes both the accommodation offer, such as catering or existing infrastructure within the province of Castellón and in order to turn a landmark destination for business tourism.
The objective of this Convention Bureau is to increase employment in the interior province, especially in times of low activity, and revive tourism, it is interesting for our town to be present to offer their lounges and adapted to receive the congress tourism, conventions and meetings, known as MICE tourism for its translation in English (meetings, incentives, congress & events)
Looks in this case establishes quiet, close, open natural to invite you to enjoy comfortable facilities and equipment with professional and personalized services coupled with adequate complementary offering that enables the bundling promoting a catalog of products tailored to a client values ??the exchange of experiences and knowledge, information and professional motivation, but also takes into account the tourist activities. Segorbe perfectly fits the profile, so you are trying to penetrate this niche tourism market that receives a medium-high and can be very beneficial to the city at any time of year.
Currently, two rooms of City Hall as part of the offer that the CBI has in its catalog and soon also joins the newly opened Theatre Serrano, by their uniqueness and beauty sure to be an important claim for such events. In fact, last week took place in Vigo MICE tourism fair and responsible for the CBI and showed pictures of this new space to have wide acceptance by the public.
The Manager of the local Tourist Board, Miguel Bolumar stressed the importance of being present in this organism and Segorbe part of the tourism offer of meetings and conferences, as the experience you have on other occasions, as when organized the National Congress of the ONCE or Natural Parks were two events that drew large number of participants, helpers and organizers who require all kinds of services, from accommodation, catering, tours, shopping and generally require all type of services the days before and during development.
Fuent
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